Privacy Policy

Last updated: 4 July 2018

We know that you care how information about you is used and shared and we appreciate your trust in us to do that carefully and sensibly. This Privacy Notice describes how we collect and process your personal information through AfroSouk websites, devices, products, services, online and physical stores, and applications that reference this Privacy Notice.

The operator of this website, AfroSouk. (“AfroSouk,” “we” or “us”) cares about your privacy and the security of your information. We want you to be familiar with how we collect, use and disclose your information.

This Privacy Policy document describes our practices in connection with information that we collect through this website (the “Site”), social media pages i.e. www.facebook.com/afrosouk, https://afrosouk.tumblr.com/ , www.pinterest.com/afrosouk (“Social Media Pages”), HTML-formatted email message that we send to you (“Emails”), our offline contacts and any other services that display this Privacy Policy (“Other Services”) (collectively referenced in this Privacy Policy as the “Services”).

Definitions


Personal Data – any information relating to an identified or identifiable natural person.
Processing – any operation or set of operations which is performed on Personal Data or on sets of Personal Data.
Data subject – a natural person whose Personal Data is being Processed.
Data controller – a person or legal entity who is responsible for collecting, storage of information.
Child – a natural person under 16 years of age.
We/us (either capitalized or not) –  AfroSouk.com

We Promise To Adhere To Data Protection Principles

We promise to follow the following data protection principles:

  • Processing is lawful, fair, transparent. Our Processing activities have lawful grounds. We always consider your rights before Processing Personal Data. We will provide you information regarding Processing upon request.
  • Processing is limited to the purpose. Our Processing activities fit the purpose for which Personal Data was gathered.
  • Processing is done with minimal data. We only gather and Process the minimal amount of Personal Data required for any purpose.
  • Processing is limited with a time period. We will not store your personal data for longer than needed.
  • We will do our best to ensure the accuracy of data.
  • We will do our best to ensure the integrity and confidentiality of data.
  • We will do our best to ensure that your Personal data is not passed onto countries that do no adhere or cannot guarantee the safety and proper use of your data.

Know Your Rights: Data Subject’s rights

You, the data Subject has the following rights when it comes to any Personal information we collect and store about you:

  1. Right to information – meaning you have to right to know whether your Personal Data is being processed; what data is gathered, from where it is obtained and why and by whom it is processed.
  2. Right to access – this means that you have the right to access the data collected from/about you. This includes your right to request and obtain a copy of your Personal Data gathered.
  3. Right to rectification – meaning you have the right to request rectification or erasure of your Personal Data that is inaccurate or incomplete.
  4. Right to erasure – meaning in certain circumstances you can request for your Personal Data to be erased from our records.
  5. Right to restrict processing – meaning where certain conditions apply, you have the right to restrict the Processing of your Personal Data.
  6. Right to object to processing – meaning in certain cases you have the right to object to Processing of your Personal Data, for example in the case of direct marketing.
  7. Right to object to automated Processing – meaning you have the right to object to automated Processing, including profiling; and not to be subject to a decision based solely on automated Processing. This right you can exercise whenever there is an outcome of the profiling that produces legal effects concerning or significantly affecting you.
  8. Right to data portability – you have the right to obtain your Personal Data in a machine-readable format or if it is feasible, as a direct transfer from one Processor to another.
  9. Right to lodge a complaint – in the event that we refuse your request under the Rights of Access, we will provide you with a reason as to why. If you are not satisfied with the way your request has been handled please contact us.
  10. Right for the help of supervisory authority – meaning you have the right for the help of a supervisory authority and the right for other legal remedies such as claiming damages.
  11. Right to withdraw consent – you have the right withdraw any given consent for Processing of your Personal Data.

To contact us

AfroSouk.com is owned by 3 Wise Men Limited which is located at 20-22 Wenlock Road, London, England, N1 7GU , and is the company responsible for collection, use and disclosure of your personal information (as defined below) under this Privacy Policy


If you have any questions about this Privacy Policy, please contact us at hello@afrosouk.com or write us at:

AfroSouk.com
3 Wise Men Limited
20 – 22 Wenlock Road,
London,
England,
N1 7GU

Table of Contents

Modification of These Terms
Controllers of Personal Information
Personal Information That We Collect
Collection of Personal Information
Use of Personal Information
Disclosure of Personal Information
Other Information that We Collect
Collection of Other Information
Uses and Disclosures of Other Information
Sensitive Information
Information Security
Opt-Out Instructions
How You Can Access, Change or Delete Your Personal Information
Retention Period
Third Party Advertising
Third Party Services
Use of Services by Children
Your California Privacy Rights
International Transfers
Additional Information for Individuals in the EEA

Modification Of These Terms

From time to time, AfroSouk.com may change the Privacy Policy. When we do, the “Last Updated” line at the top of this page will be revised accordingly.

You are solely responsible for ensuring you regularly review this Privacy Policy.

Your continued use of the AfroSouk website following the posting of changes to the Privacy Policy indicates your acceptance of those changes. Unless we provide you with specific notice, no changes to our Privacy Policy will apply retroactively.

Controllers of Personal Information

3 Wise Men Limited, 20-22 Wenlock Road, London, England, N1 7GU are data controllers of personal information collected and processed through AfroSouk.com and related sites.


Personal Information That We Collect

When you use our Services by, among other actions, subscribing to our email newsletter, or browsing AfroSouk website or mobile app, we gather your personal information.

This information is necessary for delivering you the best website experience therefore enhancing your customer experience. For avoidance of doubt, personal information is information that identifies you as an individual or relates to an identifiable individual.

Several types of personal information can be are gathered when you interact with the AfroSouk.com website. Examples of such personal information include your name, email address, demographic data (such as age, gender and zip/post code) and interests.

What Personal Information About Customers Does AfroSouk.com Collect?

We collect your personal information in order to provide and continually improve our products and services to you.

Here are the types of information we gather:

Information You Give Us:

We receive and store any information you provide in relation to AfroSouk.com.

You can choose not to provide certain information but then you might not be able to take advantage of many of our AfroSouk services.

Automatic Information:

We automatically receive and store certain types of information when you use AfroSouk website and services, such as information about your use, including your interaction with content and services available through AfroSouk website.

Like many others websites, we use cookies and other unique identifiers and we obtain certain types of information when your web browser or mobile or any other device accesses AfroSouk website.


Information From Other Sources:

We might receive information about you from other sources.

Data we gather

The information you have provided us with

This might be your e-mail address, name, billing address, home address etc – mainly information that is necessary for delivering you a product/service or to enhance your customer experience with us. We save the information you provide us with in order for you to comment or perform other activities on the website. This information includes, for example, your name and e-mail address.

The information automatically collected about you

This includes information that is automatically stored by cookies and other session tools. For example, it could be your shopping cart information, your IP address, your shopping history (if there is any) etc. This information is used to improve your customer experience. When you use our services or look at the contents of our website, your activities may be logged.

The information from our partners

We gather information from our trusted partners with confirmation that they have legal grounds to share that information with us. This is either information you have provided them directly with or that they have gathered about you on other legal grounds.

Publicly available information

We might gather information about you that is publicly available.

Technical information

In addition, and in order to ensure that each visitor to any of our websites can use and navigate the site effectively, we collect the following:

  • Technical information, including the Internet Protocol (IP) address used to connect your device to the Internet;
  • Your login information, browser type and version, time zone setting, browser plug-in types and versions;
  • Operating system and platform;
  • Information about your visit, including the Uniform Resource Locators (URL) clickstream to, through, and from our site.

Comments

When visitors to the AfroSouk website leave comments on the site we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help fight against spam.

An anonymized string created from your email address (also called a hash) may be provided to the WordPress Gravatar service to see if you are using it. The Gravatar service privacy policy is available here: https://automattic.com/privacy/. After approval of your comment, your profile picture is visible to the public in the context of your comment.

AfroSouk.com uses WP Disqus as its comment management system. Your profile picture, bio will be supplied by them. Read and review their Disqus privacy policy.

Media

If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website.

Contact forms

We may use contact form submission information to get in touch with you. We do not use the information submitted through contact form for marketing purposes

Embedded content from other websites

Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracing your interaction with the embedded content if you have an account and are logged in to that website.

Advertising

We use Google AdSense, Facebook Pixel, and Amazon Advertising as well as other third party services on our website.

Google, as a third-party vendor, uses cookies to serve ads on our site. Google’s use of the DART cookie enables it to serve ads to our users based on previous visits to our site and other sites on the Internet. Users may opt-out of the use of the DART cookie by visiting the Google Ad and Content Network privacy policy.

Our website uses Google AdSense for:

  • Remarketing
  • Google Display Network Impression Reporting
  • Demographics and Interests Reporting
  • DoubleClick Platform Integration

We, along with third-party vendors such as Google use first-party cookies (such as the Google Analytics cookies) and third-party cookies (such as the DoubleClick cookie) or other third-party identifiers together to compile data regarding user interactions with ad impressions and other ad service functions as they relate to our website.

Users can set preferences for how Google advertises to you using the Google Ad Settings page. Alternatively, you can opt out by visiting the Network Advertising Initiative Opt Out page or by using the Google Analytics Opt Out Browser add on.

Third parties

Occasionally, at our discretion, we may include or offer third-party products or services on our website. These third-party sites have separate and independent privacy policies. We therefore have no responsibility or liability for the content and activities of these linked sites. Nonetheless, we seek to protect the integrity of our site and welcome any feedback about these sites.

Use Of Personal Information

We collect, use or otherwise process personal information as allowed under applicable country law, including where based on one or more of the following:

The performance of the contract we have with you;

The legitimate interests of AfroSouk, a third party or yourself. “Legitimate interest” is a technical term under the regulation. It means that there are good reasons for the processing of your personal information and measures are taken to minimize the impact on your privacy rights and interests.

“Legitimate interest” also references our use of your data in ways you would reasonably expect and that have a minimal privacy impact.

We have a legitimate interest in collecting and processing personal information, for example: (1) to ensure that our networks and information are secure; (2) to administer and generally conduct business within AfroSouk; and (3) to prevent fraud;

The compliance of a legal obligation to which we are subject; or the consent you provide to us at the point of collection of your personal information.

We use personal information to:

  • Provide you with content and services that you request;
  • Communicate with you about changes to our policies;
  • Send you newsletters and emails;
  • Provide you with advertising, including advertising based on your activity on our Services or activity on third-party sites and applications;
  • Administer contests, sweepstakes, promotions, and surveys;
  • Optimize or improve our products, services and operations;
  • Detect, investigate, and prevent activities that may violate our policies or be illegal;
  • Communicate with you about your account, respond to your inquiries and send you information about features and enhancements of the Services; and
  • Perform statistical, demographic, and marketing analyses of users of the Services.

We may aggregate and/or anonymize personal information so that it will no longer be considered personal information. We do so to generate other data for our use, which we may use and disclose for any purpose.

Disclosure Of Personal Information

We will only disclose your personal information collected via the Services to other companies as described in this Privacy Policy.

We may disclose personal information collected from you to our parent companies, subsidiaries and affiliates.

We provide personal information collected from you to companies that provide support services to us or perform functions on our behalf, such as marketing, analytics, and providing customer service. These companies may need personal information in order to perform their functions.

We may provide personal information collected from you to companies that sponsor sweepstakes, contests and similar promotion on our Services. We will let you know at the point of collection of your personal information if we do.

We may disclose personal information collected from you if required to do so by law or in the good-faith belief that such action is necessary to (a) conform to applicable law or comply with legal process; (b) protect and defend the our rights or property, the Services or our users, and (c) act under emergency circumstances to protect the personal safety of any of our employees, agents or contractors, or those of any of our parent companies, affiliates or subsidiaries, any users of the Services or the public.

We will disclose or transfer personal information to a third party in the events of any reorganization, merger, sale, joint venture, assignment, transfer or other disposition of all or any portion of our business, assets or stock (including in connection with any bankruptcy or similar proceedings). Such third parties may include, for example, an acquiring entity and its advisors.

We may disclose personal information to third parties to help us determine how people use parts of the Services so we can improve our Services and develop new product offerings. We may provide personal information about how our users collectively use the Services in aggregated form to our service providers and other third parties.

By using the Services, you may elect to disclose personal information:

On comments sections, contact forms and other services to which you are able to post information and content (including, without limitation, our Social Media Pages).

Through your social sharing activity. When you connect your Services account with your social media account, you will share information with your friends associated with your social media account, with other users, and with your social media account provider. By doing so, you authorize us to facilitate this sharing of information, and you understand that the use of shared information will be governed by the social media provider’s privacy policy.

Please remember that any information you share in public areas, such as comment sections or forums, or that you otherwise post, display or disseminate in an area that is viewable by other users of the Services, becomes public. Please be careful about what you disclose and do not disclose any Personal Information that you expect to keep private.

Other Information

Other information is any information that does not specifically identify you and is collected through technology includes tracking information collected by us as well as third parties. Other information includes:

Information about your computer, mobile device, or other device that you use to access the Services such as your device type and brand, operating system, unique device identifiers, browser type, browser client ID, browser language, Internet Service Provider;
Usage information about your use of our Services, such as a reading history of the pages you view;

Additional “traffic data” such as time of access, visitor ID, traffic channel, traffic source, traffic medium, campaign name, date of access, software crash reports, session identification number, access times, and referring website addresses;
Search terms and search results;
Location data such as your IP address, geolocation information (longitude and latitude);
Demographic information and other information provided by you that does not reveal your specific identity; and
Other information that has been aggregated in a manner such that it no longer reveals your specific identity.

Collection Of Other Information

We and our service providers may collect other information in a variety of ways, including:

Through your browser or device
Certain information is collected by most browsers or automatically through your device, such as your Media Access Control (MAC) address, computer type (Windows or Mac), screen resolution, operating system name and version, device manufacturer and model, language, Internet browser type and the name and version of the Services you are using. We use this information to ensure that the Services function properly.

Using cookies, pixel tags and other similar technologies
Like many websites, our Services may use “cookies”, which are small text files that are stored on your computer or equipment when you visit certain online pages and that record your preferences and actions. We use cookies to track use of our Services. We may also use cookies to monitor traffic, improve the Services and make it easier and/or relevant for your use.

You have the ability to accept or decline cookies. Most web browsers automatically accept cookies, but, if you prefer, you can usually modify your browser setting to decline cookies. If you delete your cookies or if you set your web browser to decline cookies, some features of the Services may not work or may not work as designed. For more information on cookies and how to disable them, you can consult the information provided by the Interactive Advertising Bureau at www.allaboutcookies.org.

We use Google Analytics, which uses cookies and similar technologies to collect and analyze information about use of the Services and report on activities and trends.  This service may also collect information regarding the use of other websites, apps and online resources. You can learn about Google’s practices by going to www.google.com/policies/privacy/‌partners/, and opt out of them by downloading the Google Analytics opt-out browser add-on, available at https://tools.google.com/dlpage/gaoptout.

Pixel tags (also known as web beacons and clear GIFs) are used to, among other things, track the actions of users of the Services (including email recipients), measure the success of our marketing campaigns, and compile statistics about usage of the Services and response rates.

We may also use web beacons. A web beacon (also known as an “action tag”, “tracer tag” or “single-pixel gif”) is an invisible graphic on a web page that is programmed to collect information about your use of a given website and deliver cookies.

IP address

As noted above, we collect and store your device’s source IP address. Your IP address is automatically assigned to your computer by your internet service provider. An IP address discloses the general location (i.e. city, state, country and continent) of your device at the time you access the Services. We may use your device’s IP address to:

  • Personalise offers and promotions for our Services and special events;
  • Personalise the advertising that you receive;
  • Optimise our products, services and operations;
  • Detect, investigate, and prevent activities that may violate our policies or be illegal
    Identify the country where you are located so that we can assess our legal obligations; and
  • Perform statistical, demographic, and marketing analyses of users of the Site.

Uses And Disclosures Of Other Information

We may use and disclose other information for any purpose, except where we are required to do otherwise under applicable law. In some instances, we may combine other information with personal information. If we do, we will treat the combined information as personal information as long as it is combined.

Sensitive Information

Unless we specifically request it (for example, in connection with a particular survey), we ask that you not send us, and you not disclose, any sensitive personal information (e.g., social security numbers, information related to racial or ethnic origin, political opinions, religion or other beliefs, health, biometrics or genetic characteristics, criminal background or trade union membership) on or through the Services or otherwise to us. Any requested information that includes sensitive information about health, political opinions, ethnicity, race, religion, sex life or sexual orientation can be left unanswered.

Information Security

We use reasonable efforts to safeguard personal information. However, no data storage system or transmission method can be guaranteed to be 100% secure. As a result, we cannot guarantee the security of any information (including personal information) that we obtain. If you have reason to believe that your interaction with us is no longer secure, please immediately notify us in accordance with the “Contacting Us” section above.

OPT-OUT INSTRUCTIONS


If you do not want to receive promotional emails from us, you can opt out at any time by sending a request to hello@afrosouk.com.

We will comply with your request(s) as soon as reasonably practicable. Please note that if you opt out of receiving marketing-related emails from us, we can still send you important administrative messages, from which you cannot opt out.

HOW YOU CAN ACCESS, CHANGE OR DELETE YOUR PERSONAL INFORMATION


If you would like to request to review, correct, restrict or delete personal information that you have previously provided to us, object to the processing of personal information, or request to receive an electronic copy of your personal information for purposes of transmitting it to another company (to the extent this right to data portability is provided to you by applicable law), you may contact us by completing this form.

In your request, please state what personal information you would like to have changed, whether you would like to have your personal information suppressed from our database or otherwise let us know what limitations you would like to put on our use of your Personal Information. For your protection, we may only implement requests with respect to the Personal Information associated with the particular email address that you use to send us your request, and we may need to verify your identity before implementing your request.

We will respond to your request consistent with applicable law.

Please note that we may need to retain certain information for recordkeeping purposes and/or to complete any transactions that you began prior to requesting a change or deletion (e.g., when you enter a promotion, you may not be able to change or delete the personal information provided until after the completion of such purchase or promotion).

If you are a resident of California, under 18 and a registered user of the Services, you may ask us to remove content or information that you have posted to the Services by contacting us at the information listed above.

Please note that your request does not ensure complete or comprehensive removal of the content or information, as, for example, some of your content may have been reposted by another user.

RETENTION PERIOD

We retain personal information for as long as needed or permitted in light of the purpose(s) for which it was obtained and consistent with applicable law.

The criteria used to determine our retention periods include:

The length of time we have an ongoing relationship with you and provide the Services to you (for example, for as long as you participate to a promotion with us or keep using the Services);
Whether there is a legal obligation to which we are subject (for example, certain laws require us to keep records of your transactions for a certain period of time before we can delete them); or
Whether retention is advisable in light of our legal position (such as in regard to applicable statutes of limitations, litigation or regulatory investigations).

THIRD PARTY ADVERTISING

We may work with third-party advertising companies that may utilise web beacons, cookies, pixel tags, or other similar technologies to better provide advertisements about goods and services that may be of interest to you when you access and use the Services and other websites or online services. These companies do not have access to your name, address, e-mail address, telephone number or other Personal Information from us. They may, however, anonymously track your internet usage across other websites in their networks beyond the Services. To learn more about the use of this information or to choose not to have this information used by our third-party advertising partners by opting out please visit the Network Advertising Initiative by clicking http://www.networkadvertising.org/managing/opt_out.asp

THIRD PARTY SERVICES

This Privacy Policy does not address, and we are not responsible for, the privacy, information or other practices of any third parties, including any third party operating any website or service to which the Services link. The inclusion of a link on the Services does not imply endorsement of the linked site or service by us or by our affiliates.

In addition, we are not responsible for the information collection, use, disclosure or security policies or practices of other organisations, such as Disqus, Facebook, Twitter, Apple, Google, Microsoft, RIM or any other app developer, app provider, social media platform provider, operating system provider, wireless service provider or device manufacturer, including with respect to any personal information you disclose to other organisations through or in connection with our Social Media Pages.

USE OF SERVICES BY CHILDREN

The Services is not directed to children and we do not knowingly collect or store any personal information from children except as permitted by applicable law.

If you are a resident of California, USA, under 18 years old and a registered user of the NYT Services, please see above “How do I access, change or update my personal information?”

YOUR CALIFORNIA PRIVACY RIGHTS

 

Under the California “Shine The Light” law, California residents may opt out of our disclosure of personal information to third parties for their direct marketing purposes. As detailed above, you may choose to opt out of the sharing of your personal information with third parties for marketing purposes at any time by submitting a request in writing to AfroSouk.com, 3 Wise Men Limited, 20 – 22 Wenlock Road,  London, England or by emailing us at hello@afrosouk.com.

INTERNATIONAL TRANSFERS

AfroSouk.com is the property of 3 Wise Men Limited which is located and headquartered in the United Kingdom. The information you provide to us or that we obtain as a result of your use of the Services is collected in your country and subsequently transferred to the United States or to another country where we have facilities or our affiliates operate or in which we engage service providers.

Some countries that are not located in the European Economic Area (EEA) are recognised by the European Commission as providing an adequate level of data protection according to EEA standards (the full list of these countries is available here). For transfers from the EEA to countries not considered adequate by the European Commission, we have put in place adequate measures, including by ensuring that the recipient is bound by EU Standard Contractual Clauses, to protect your personal data.  To obtain a copy of these measures click here.

In certain circumstances, courts, law enforcement agencies, regulatory agencies or security authorities in those other countries may be entitled to access your personal information.

ADDITIONAL INFORMATION FOR INDIVIDUALS IN THE EEA

If you are located in the EEA, you also may lodge a complaint with a data protection authority for your country or region or where an alleged infringement of applicable data protection law occurs. You can find a list of all data protection authorities here.

Cookies and other technologies we use


We use cookies and/or similar technologies to analyze customer behaviour, administer the website, track users’ movements, and to collect information about users. This is done in order to personalize and enhance your experience with us.

A cookie is a tiny text file stored on your computer. Cookies store information that is used to help make sites work. Only we can access the cookies created by our website. You can control your cookies at the browser level. Choosing to disable cookies may hinder your use of certain functions.

We use cookies for the following purposes:

Necessary cookies – these cookies are required for you to be able to use some important features on our website, such as logging in. These cookies don’t collect any personal information.

Functionality cookies – these cookies provide functionality that makes using our service more convenient and makes providing more personalised features possible. For example, they might remember your name and e-mail in comment forms so you don’t have to re-enter this information next time when commenting.

Analytics cookies – these cookies are used to track the use and performance of our website and services

Advertising cookies – these cookies are used to deliver advertisements that are relevant to you and to your interests. In addition, they are used to limit the number of times you see an advertisement. They are usually placed to the website by advertising networks with the website operator’s permission. These cookies remember that you have visited a website and this information is shared with other organisations such as advertisers. Often targeting or advertising cookies will be linked to site functionality provided by the other organisation.
For example, if you leave a comment on our site you may opt-in to saving your name, email address and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. These cookies will last for one year.

If you have an account and you log in to this site, we will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser.

We may also use trusted third-party services that track this information on our behalf.

You can choose to have your computer warn you each time a cookie is being sent, or you can choose to turn off all cookies. You do this through your browser settings. You can also remove cookies stored in your computer via your browser settings.

If you turn cookies off, it won’t affect your website experience.

We use Google Analytics to measure traffic on our website. Google has their own Privacy Policy which you can review here. If you’d like to opt out of tracking by Google Analytics, visit the Google Analytics opt-out page.